Search Engine Optimization (or SEO) has been a web marketing strategy during the last decade. SEO is the simple activity of ensuring a website can be found in search engines for words and phrases relevant to what the site is offering. In many respects it's simply quality control for websites. Having said that if there was ever an industry that was little understood by 'outsiders' it's SEO, Search engine optimization increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine (SERP) -- including Google, Bing, Yahoo and other search engines.
Why Businesses Need SEO
An active SEO program helps you identify trends and what's missing on your website and in your marketing plan.
Proactive SEO strategist keeps your online competition below the fold.
People can't buy your products or services if they can't find you.
An SEO Workout helps you identify what?s relevant to customers, your industry and your business.
Promote your local business.
It's your 24/7 sales force that promotes your brand across the digital sphere.
SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine.